6 mental tricks

Case study: Dafo Vehicle’s PR with international reach

Case studies, Health and safety PR, Professional services PR

Case study: Dafo Vehicle’s PR with international reach

Case study Dafo Vehicle PR with international reach The difference Dafo Vehicle Fire Protection (Dafo) – the market-leader in vehicle fire detection and suppression systems – joined forces with Kinetic to grow its reach with a focused media relations campaign. The brief: “People who know us, love us. Make strangers do the same.” Kinetic built […]

Case study: BIPC Worcestershire ‘PR that supports small businesses’

Case studies, Professional services PR

Case study: BIPC Worcestershire ‘PR that supports small businesses’

Case study BIPC Worcestershire PR that supports small businesses The difference Business & IP Centre (BIPC) Worcestershire was launching a new support programme to help start-up businesses succeed. The programme offers a range of essential support, from marketing to finance. With Kinetic’s consultation and support, BIPC Worcestershire: Established its new support group – Business Pathfinder […]

Three spectacular PR disasters

Crisis and issue management, PR tips

Three spectacular PR disasters

Trust and reputation are fragile. As Warren Buffett says, “it takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” PR disasters can damage a brand’s reputation beyond repair, whether they’re inside or outside of the business’ control. What is a PR disaster? […]

Case study: Warwickshire Law Society ‘PR to strengthen strategy’

Case studies, Professional services PR

Case study: Warwickshire Law Society ‘PR to strengthen strategy’

Case study Warwickshire Law Society PR to strengthen strategy The difference Following the pandemic, Warwickshire Law Society wanted to reinvent its approach to better engage its members and the local legal community. To do so, it needed to evaluate current perceptions and gather feedback from its target audience to ensure its future strategy was aligned […]

6 mental tricks

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Case study: Dafo Vehicle’s PR with international reach

Case study: Dafo Vehicle’s PR with international reach

Three spectacular PR disasters

Three spectacular PR disasters

Case study: Warwickshire Law Society ‘PR to strengthen strategy’

Case study: Warwickshire Law Society ‘PR to strengthen strategy’

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