Hugo Technology
Problem
To become known as a world-leader in medical technology, repair, maintenance and calibration.
Solution
Integrated communications campaign comprising: search engine optimisation by developing web copy, sales literature, social media and bylined features in media relations.
Result
EMDT is the world-leading publication for medtech. Hugo was invited by the editor to provide a 650 word blog on tele-healthcare which spiked Hugo’s Google Analytics and created a powerful backlink which kept it top of Google for ‘medtech, repair and maintenance’ year after year.