Next steps in social media

So you’ve decided to take the plunge into social media. You know what you want to say, to whom and to what effect –...


The power of personal reputation

Here in the Kinetic office we’ve just switched to The Times as our regular daily newspaper. I’ve just read a piece...


Night time city scape of Birmingham City Centre showing the new library and broad street

Day one of Birmingham meets the UK

I am Kristina Kanne from Germany. I am studying in the Netherlands communication studies in my third year. Even my study...


What would stop German people going to work?

Kristina Kanne’s guest blog After my first night in Birmingham I opened the curtains in the morning and everything I...


Do you have clarity of purpose?

I have recently had the uncomfortable experience of trying to sell myself. If you think writing a CV is hard work then...


A day full of Kinetic energy

One day is not much time to gauge a prospective employer.  What will they be like?  Will they like me…will I like...


Mark-ups – sneaky? You bet

There’s been an interesting development in the PR industry. The CIPR Professional Practices Committee has issued new...


Education and the future of the PR industry

Two (linked) reasons for this blog… or three if you count James prodding me into it (welcome to Kinetic!). I’ve...


The importance of staying on message

There are hundreds, if not thousands, of examples in recent times of where failing to tow the party line or coming off...


The power of reputation

Birmingham City University Business School hosted an event on Britain’s Most Admired Companies – annually featured...