Case study: SJ Financial Solutions ‘PR to engage’

Case study


‘PR to engage'

The difference

SJ Financial Solutions, a team of mortgage advice and financial advisors, were looking to develop their DNA to better engage their target audience.

Kinetic worked alongside SJ Financial Solutions to conduct:

  • Team questionnaires
  • Immersion sessions
  • Communication plan sessions.


woman holding DNA strand graphic

The information and DNA developed from these PR sessions was submerged into SJ Financial Solution’s content marketing strategy, creating consistent brand messaging across all platforms, online and offline.

Kinetic also supported SJ Financial Solutions with the design and copywriting of their brochures, generating a seamless consumer and prospect journey.

Looking to submerge your DNA into your company’s marketing strategy?

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