ARM Reed Beds

The problem

To lift the profile and authority of this long-established and respected company.


Liaising with the media and suggesting angles for technical articles.  Once synopses were agreed, Kinetic developed the copy which was honed in partnership with the director who bylined the feature.


ARM regularly took calls from both customers and prospects who mentioned they’d read articles in the key trade media eg WET News, Water & Waste Management, Utility Week.

Testimonial from the managing director:  You Tube video testimonial